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RISE for PUMA – Blaze of Glory

"New York Is For Lovers" & "Lost Ones"

Product design, Package Design, Photography.
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People we love are dying.

Since HIV/AIDS appeared in the 1980s thousands of New Yorkers and tens of millions around the world have been devastated by these infections. They are spread by sharing needles, unprotected sex, and childbirth, but the biggest contributor to infection is ignorance.

 

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